Many people don’t realise the benefits of site maintenance, but website maintenance is an integral part of updating and keeping your site working properly. Having a good web developer update and maintain your site is something one should not only seriously consider, but DO!
Website maintenance is the act of regularly checking your website for issues and mistakes and keeping it updated and relevant. ... Regular monitoring of your website is a must for keeping your business running smoothly.
Without proper site updates and maintenance, your content gets old, links get broken, images linked elsewhere disappear, content gets old, and your rankings fall off the face of the search engines.
These are just a few issues that can happen if you don’t have someone keeping an eye on your site. It’s like not having regular oil changes done on your vehicle. You wouldn’t drive your car very long if you didn’t look after its maintenance, would you? Well, the same process is true for your website. Our purpose here is to make sure your site is always live, ready for customers and presenting your business at its finest.
At Miniwebs we take great care to first back up the website before we make any modifications or updates. We then check the website is working well, update all modules/plugins, extensions and core systems, then check the website again for any changes, then backup again! Where there is ever an issue with an update feature 'crashing the website', we can simply revert back to the backup version, determine where the issue lies and work forward from there.
Just like your car, it costs more to fix it than it does to maintain it properly! Regular oil changes help keep your car running properly, regular site maintenance helps keeps your website running properly.
In order to save money, some people want to update and maintain their own site. Yes, it’s done but no it doesn’t always save you money. Maintaining your site yourself could cost you more than you may think. If the client just updates from their backend administrator login, Miniwebs wouldn’t have that record. We update client’s site once a month so we can take the time to devote to checking their website thoroughly. Also included on our monthly maintenance are the performance and security scans. If in the event we ever catch a plugin issue, it becomes a support issue and we address it before you, our client ever knows there is a problem. We also take care about which plugins we are updating and single out large updates for special attention and additional quality control.
If you don’t have a website maintenance contract, you may actually be throwing money out the window by not providing proper maintenance to your site. When you go to a website and find things wrong with it do you stick around? I don’t, I move on to a working site. If your site is the one I just left because it wasn’t working properly or designed well, you’ve lost a potential customer.
Inexperience and neglect can damage the look and functionality of your website. When that happens, you have a choice to make. Either you can leave it as is or try and fix it yourself, in which case you may do further damage. Or … you can then pay the (sometimes hefty) price for someone experienced to fix it. Just like your car, it costs more to fix it than it does to maintain it properly. Regular oil changes help keep your car running properly, regular site maintenance helps keeps your web site running properly.
If you’re interested in securing a maintenance contract for your website, contact us to learn how you can have a professional web designer keep your site in proper working order. It’s really not as expensive as you may think!