Do you really need 'Keywords' for your website optimization?
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Do you really need 'Keywords' for your website optimization?

Think you need to have 'lots' of Keywords on your site to make it rank well??? Wrong.

One of the most misunderstood concepts in optimizing your website is believing that you need heaps of keywords.

What we know as the 'Keyword Meta Tag' has been ignored by Google for a long while now. So how do you compensate for that?

Google loves your CONTENT!!

Ideally your pages should all have a unique Page Title.

They also need a unique Meta Description.

Follow that up with 'Heading tags'.

And in each of those you should include your main keyword or phrase.

THEN comes the main body or content of your page and this should include your keyword/phrase 2-3 times in the body of that page.

You need to have targeted keywords relevant to your content i.e. TARGETED, RELEVANT, CONTENT. Most people search nowadays for a short phrase in Google - think of the phrases those customers might look for and include those as part of your content, and regularly.

Keyword 'stuffing' as it has now become known, is a thing of the past and no longer aids in getting better rankings for your website.


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